Currently, Dubai. Previously, London and Toronto
I'm a Creative Strategist and Content Designer driving impact for brands through innovative and creative storytelling rooted in creative intuition and data-backed cultural and consumer insights. 
My work spreads across strategy, branding, content creation, and product photography. I occasionally dabble in writing. My 7 years of experience combines in-house marketing, creative strategy at global media agencies, and creative consulting for start-ups in North America, EMEA, and MENA. 
I love finding problems and coming up with their solutions under extreme pressure, in record time. Not kidding. 
My passions lie in lifestyle, fashion, food, and technology. 


If you think I can be of service, or you simply just want to chat, reach out to me by email: 

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